Here is how we do it…

Tell a story that paints a picture in your purchaser’s mind

Finding the place you belong is a big deal for all of us. Helping somebody visualise themselves dancing in the kitchen of their new home is what we do best. Marketing within estate agency is different for every home, every seller and every location. Aidan and Martyn will build a bespoke package to attract the right buyer for you. Taking the very best of traditional methods and intertwining them with everything required in modern estate agency marketing.


We understand that communication is the key to every relationship. Therefore, the strength of our relationship relies on strong communication between us. Did you know that poor communication is the number one complaint sellers and buyers make to The Property Ombudsman every year. It’s shameful.

We never want that to happen to our customers. Our communication with you will range from face-to-face meetings, video calls, telephone calls and WhatsApp messages. We will work together to achieve your goals.

Targeted property marketing

We cater for the Rightmove addict, those buyers who visit the property website every single day, sometimes more than once. By the way, they won’t admit it!

We ensure your property will stand out way above the rest online with crystal clear and attractive professional photography and individual descriptions for everyone. But we also understand that just putting your property on a website showing thousands of houses is no longer enough to find you the best buyer. We do so much more, and we tailor the marketing to suit your home.


Just having photographs and a floor plan is no longer enough to get the best price for your home (although unlike some estate agents we insist on them as a minimum standard).

Video takes the marketing of your property to the next level.

Video is how we tap into the best Facebook algorithms and a 59 second video on Instagram reaches hundreds of people in moments. You can share your property video with your social media friends whilst we engage with local community groups and pages to let them know your property is available to purchase.

Social media campaigns

Have you ever thought you were perfectly happy with your current property, but then, you spy another home that has come to the market which tempts you? Within hours you are arranging viewings and getting your home on the market!

You are not alone; this is how many people decide to move home. To make this happen, we embark on a social media marketing campaign for your property that gets in front of those passive buyers who may just become your buyer.

Facebook, Instagram, TikTok and LinkedIn allow us to directly engage with the potential buyers for your property before they even realise they are looking.

Surround yourself with an EXPERT TEAM for your move

Moving home is a team game. You will require a conveyancer, maybe a mortgage advisor, a removal firm, possibly a specialist to stage your home, a financial advisor to help you plan or organise your investments, even a gardener to keep everywhere tidy. We will bring with us the very best people in the business. This will allow us to maximise the value of your home and make the process as smooth and stress free as possible.


Powered by SDL Auctions, Reed & Baum bring traditional and timed Auctions as an option for sellers throughout Quorn, the surrounding Charnwood villages, and Loughborough. This method of sale provides security, speed and flexibility. It can even be free to sell your home!

As you can see, we are not all the same. If you have worked with an estate agent before, you will understand that for some firms you are just a number and one of many. For Reed & Baum we want to establish a relationship beyond this move. A relationship that allows us to work with you for many years to come.